Our Charitable Mission

The world is a playground of awe inspiring creatures and plants. We believe it's our responsibility to do our part. We believe in planting good seeds for future generations and to us, that means treating the planet and everything in it with the respect they deserve. 

Preserving Wild Life & Eco Systems

As part our our ethical mission, we support WildAid by donating 5% of our profits. WildAid are an absolutely fantastic charity that work to preserve endangered species of wildlife such as Rhinos, Sharks and Elephants as well as works to raise awareness about climate change. A rich and diverse ecosystem is what makes our planet so special and we believe that through education and allocating funds to the support of our special eco-system we can preserve awe-inspiring animals for future generations to experience.

No Animal Testing, No Exploitative Practices.. Ever

Ethical, vegan and cruelty free products are our speciality. All of our products are ethically sourced and cruelty free. Every item we have created has been carefully designed so that it contributes to the welfare of everyone involved in creating it. From our suppliers, our printers, our designers, all the way to the farmers who produce our organic cotton, everyone receives a fair wage. 

Environmentally Friendly Everything

Everything on The Wild Fruit is designed to be environmentally friendly. From the base materials we use, to the inks we use to print, to the plastic free packing we use. Everything is designed to have a minimal impact on the environment. 

Organic Ringspun Cotton

Most of our products are created using either pure organic ringspun cotton, or a blend heavily featuring organic cotton. For us, it's incredibly important to reduce the amount of toxins we expose ourselves and our environments to. Organic cotton is also kinder to the sensitive skin of your little ones too.